Google updates YouTube's personalized gambling ads policy

Google has widened the reach of personalized gambling advertisements on YouTube across the US, UK, and Canada , while bringing prediction markets under its sensitive-category targeting rules. Under Google's updated rules, advertisers promoting sensitive categories such as gambling can use predefined Google audiences . These audiences are configured to exclude sensitive user signals. Available targeting categories include interests, demographics, and location. However, Google's notice does not specify which targeting features were changed by the update.