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Crypto & Bitcoin

Crypto exchange marketing: How to promote with paid ads

Reported by Andrew Folkler, crypto.news

Image: crypto.news

Getting someone to open an exchange account is one acquisition problem. Getting them to trust you with their money, on the other hand, is a bigger one. Your ads might generate registrations, but your trading dashboard stays quiet. This isn’t good. Before you buy more traffic, you should check what those campaigns actually acquired: people comparing exchanges, bonus hunters, or traders with an actual reason to use yours. Effective crypto exchange marketing connects the audience, offer, and trading experience. Here is how you can build paid campaigns around funded accounts and trading activity.

This is an excerpt. The reporting belongs to crypto.news.

Read the full report on crypto.news
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