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NASCAR Gets Troubling TV Ratings News Days Before Championship Race

Reported by Maggie MacKenzie, Heavy Sports

Image: Heavy Sports

The NASCAR Cup Series championship race is just days away, but the sport is heading into its biggest weekend of the season with some disappointing television numbers. Sunday’s Xfinity 500 at Martinsville Speedway drew fewer than 2 million viewers on NBC, marking a notable decline from the same race last year. The numbers are particularly noteworthy considering what was at stake: Martinsville was the final opportunity for drivers to secure their place in the championship battle at Homestead-Miami Speedway. According to Adam Stern of Sports Business Journal, the Nov.

This is an excerpt. The reporting belongs to Heavy Sports.

Read the full report on heavy.com
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