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Former Cup Star Lifts Lid on NASCAR’s Untold Hand Behind Prime Broadcast Breakthrough

Reported by Chionia Libania Colaco, Essentially Sports

Image: Essentially Sports

By the time Corey LaJoie sat down with the head of talent at Amazon, the company had already done its homework on him. It just hadn’t done it where anyone would expect. LaJoie was hired after a single interview, and the reason, he says, had been quietly piling up long before he ever walked into the room. “They told me, like, hey, you’ve got hundreds of hours of tape that we’ve listened to on your podcast on how you carry not only yourself but how you represent the sport and how you engage with these drivers,” LaJoie explained on Clear…

This is an excerpt. The reporting belongs to Essentially Sports.

Read the full report on essentiallysports.com
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