Rams keep finding new ways to sabotage their championship hopes

Harder to believe the next promising possession signals a breakthrough. Harder to watch their talent flash across the screen and assume they are finally figuring things out. Harder to take their championship ambitions seriously when they keep playing football that undermines them. Too sloppy. Too undisciplined. Too susceptible to the kind of killer mistakes that turn opportunity into regret. Those are the characteristics of a team that has not shown it is serious enough to win a championship. And until the Rams demonstrate otherwise, consistently and convincingly, why should anyone view them differently?